With Predictive Targeting, these goals become easily attainable. When it comes to achieving advertising success, two factors hold utmost importance: Saving time and maximizing efficiencies. Prediction two: You’ll save time and drive efficiencies We use signals from your ads and landing pages, and pair those with our audience intelligence signals to find the best audience for your ad. Just switch it on at a click of a button in your ad group settings and Microsoft will use your existing assets to find the right audiences for your campaigns. Predictive Targeting requires little to no effort from you. Prediction one: Finding your target audience will be a lot easier So, what does Predictive Targeting have in store for your audience campaigns? Let’s explore our top three predictions. Then, it matches intent to ads in placements across MSN, Microsoft Start, Microsoft Edge, Outlook, and more. Our AI learns about all individual consumers: What they’re searching for, what they read and engage with on the web, what they purchase, and much more. With Audience Ads, deliver the best ad for an individual user based on intent. Whether you’re a small business or a large enterprise, leverage Predictive Targeting to grow your audience and achieve your marketing goals. We’re excited to announce that Predictive Targeting is now available to all advertisers on Audience Ads. It uses the data you provide, like your existing ads and landing pages, combined with Microsoft’s unique audience intelligence signals to deliver the perfect ad to a relevant audience, driving the best performance for your campaigns. Predictive Targeting helps you easily find new audiences who are more likely to convert. That’s the power of Predictive Targeting-and it’s the future Imagine if you could easily reach your ideal customers with personalized ads that resonate with their preferences, interests, and behaviors. Have you ever wished you could see the future of your advertising campaigns? Imagine if you could discover new audiences that are more likely to convert, even if you hadn’t considered targeting them before. Today we’re demonstrating this with Predictive Targeting. Integrating artificial intelligence (AI) directly into our advertising platforms and enhancing consumer enjoyment are just some of the developments on the horizon. On Monday we shared that our commitment to innovation drives us to continually evolve our technology. Microsoft PromoteIQ Microsoft PromoteIQ.
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